05.5.08

DIERKS BENTLEY LANDS BUD LIGHT “REAL MEN OF GENIUS” SPOT

DIERKS BENTLEY LANDS BUD LIGHT “REAL MEN OF GENIUS” SPOT

“Mr. Sad Country Song Songwriter” Finally Finds Happiness With Bud Light 

NASHVILLE, TN – May 5, 2008 – Award-winning singer/songwriter Dierks Bentley is the newest addition to Anheuser Busch’s award-winning “Real Men of Genius” advertising campaign in a spot that will begin airing nationally this month.”Getting a ‘real men of genius’ spot is pretty much the pinnacle for a dude that likes to drink beer, and I’ve had to nurse a lot of hangovers over the years to reach this status,” laughs Bentley. “It is pretty funny to be on the same list as ‘Mr. Restroom Toilet Paper Refiller’ and ‘Mr. Push Up Bra Inventor,’ not to mention ‘Mr. Tiny Thong Bikini Wearer’ and ‘Mr. Bass Plaque Maker.'”

For a sneakpeak of the audio, click here: https://www.thegreenroompr.com/dierksbentley.html

2008 marks the second year Bud Light has supported Bentley’s arena tour, which finished its spring leg last Thursday in New Mexico. Bentley is only the third country artist in history to be sponsored by the adult beverage giant, following in the footsteps of superstars George Strait and Tim McGraw.

Bentley is currently on a promotional tour to support his first hits collection “Greatest Hits//Every Mile A Memory 2003 – 2008” with stops in 10 major U.S. cities and upcoming performances on Today (May 7) and Jimmy Kimmel Live (May 15).

For a complete list of appearances, visit www.dierks.com.

Contact:
Mary Hilliard Harrington
THE GREENROOM
615-242-7444
maryhilliard@thegreenroompr.com

Dixie Owen
Capitol Nashville
(615) 287-2069
Dixie.owen@emimusic.com