First 7FOR7 Surprise Lands Monday, Leading into 747 Album Release Week
NASHVILLE, TN – Sept. 24, 2014 – Multi-Platinum trio Lady Antebellum is launching 7FOR7, a week-long campaign where the band will travel across the country to surprise and fulfill seven wishes for seven fans in seven days. The special endeavor kicks off 747 album release week, with the first surprise launching on Monday (9/29).
“We can’t wait to see this idea come to life,” said Lady A’s Hillary Scott. “We posted a note on our socials a few weeks ago asking for people to nominate friends or family who would love a surprise from Lady A, and a ton of great stories rolled in. There are so many inspiring fans out there who we want to celebrate! We have some HUGE plans up our sleeves, and you never know where we might pop up!”
Click here for 7FOR7 teaser video: http://goo.gl/2pKhJW
Lady Antebellum’s upcoming fifth studio album 747 is available in stores Sept. 30 and has already spawned the multi-week No. one and PLATINUM certified lead single “Bartender.” The new music follows over 11 million albums sold worldwide, nine trips to No. One on the country radio charts, six Platinum singles and seven GRAMMY awards. They are currently nominated for two CMA Awards in the “Group of the Year” and “Music Video Of The Year” categories.
Real time videos of each fan surprise will be available to interested media outlets by contacting firstname.lastname@example.org
For more information on new music and for a full list of upcoming shows, please visit www.ladyantebellum.com.
Mary Hilliard Harrington/Tyne Parrish